iRacing reaches 35,000 paying members
iRacing has now reached 35,000 active members, showing the growth in one of the most committed areas of online racing. It’s a step beyond some of the more popular motorsport games, and although the total number is relatively small, it includes a large number of professional racing drivers such as Dale Earnhardt Jnr, Justin Wilson, Alex Gurney and Shave van Gisbergen.
“35,000 active or current customers is a great number,” says Tony Gardner, president of iRacing.com. “What’s most gratifying is that so many iRacers have been with us since we launched almost four years ago. We have staying power, not only because we keep improving and adding to our service, but because through word of mouth – our long-time members have contributed significantly to our steady growth.
“If you want realism, I think iRacing sets the standard,” says Gardner. “Along with producing all our tracks from laser scans of the physical tracks, and our passion for mirroring exact car physics, a big reason for our growth is our fully- managed centralized service. Thousands of iRacers around the world are online, 24/7, taking part in our official races, so we fit into just about anybody’s schedule and even match you with like-skilled drivers.”
The PC subscription-based service continues to add tracks which are produced from laser scans of the real locations, along with attempting to replicate exact car physics. In addition to more than 1,000 online races taken place daily, drivers are also tracked on skill and experience levels to match similar abilities and provide clear progression and measures of success.
As an example of the accuracy of the game, it’s the official online racing partner of NASCAR, IndyCar, GRAND_AM and the V8 Supercar series. And in April 2012 a milestone was reached when the 500 millionth lap of official competition on the iRacing service was completed.
If you’re intrigued to try iRacing, it’s a good time as new memberships are currently half price until the end of July, 2012, which means prices start at just $6 for 1 month of racing.